TRTPower.com
Privacy Policy
Effective Date: March 27, 2020
- Introduction
TRTPower.com is a website operated by Transform Your Marketing LLC, a Florida limited liability company doing business as TRTPower (“TRTPower,” “we,” “us,” or “our”). We provide information, educational content, and access to men’s health and testosterone replacement therapy services.
This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit TRTPower.com, sign up for our educational content, or access telehealth and clinical services through our platform. Please read this policy carefully. By using our website or services, you agree to the practices described below.
- Who We Are and How Services Are Delivered
TRTPower.com provides an online destination for men’s health education and connects individuals to licensed telehealth providers, clinicians, and pharmacy fulfillment services (collectively, “Healthcare Partners”). We do not directly employ physicians, nurse practitioners, or pharmacists.
Clinical consultations, medical evaluations, prescriptions, and prescription fulfillment are performed by or through our Healthcare Partners, which are independent licensed entities operating in compliance with applicable federal and state law, including HIPAA. These partners maintain their own privacy practices and patient records in accordance with applicable healthcare regulations.
By requesting or receiving clinical services through TRTPower.com, you acknowledge that your protected health information (“PHI”) will be handled by our Healthcare Partners under their HIPAA-compliant policies and their own Notice of Privacy Practices, which will be provided to you at the time of your clinical intake.
- Information We Collect
A. Information You Provide Directly
When you interact with TRTPower.com — including signing up for our email list, downloading educational content, or submitting an intake inquiry — we may collect:
Full name
Email address
General health interests or questions you voluntarily submit
Any other information you choose to provide in forms or correspondence
B. Information Collected Automatically
When you visit TRTPower.com, we and our third-party service providers automatically collect certain technical information, including:
IP address and general geographic location
Browser type and version
Device type and operating system
Pages visited, time spent on pages, and referring URLs
Clickstream data and interaction patterns
C. Cookies and Tracking Technologies
We use cookies, pixels, and similar tracking technologies to operate and improve our website and to deliver relevant advertising. These include:
Session and persistent cookies for site functionality and user recognition
Meta (Facebook) Pixel for advertising and audience targeting on Meta platforms
Google Analytics and Google Ads tags for traffic analysis and campaign measurement
Retargeting pixels that allow us to show ads to prior visitors across third-party platforms
You can manage cookie preferences through your browser settings. Note that disabling cookies may affect website functionality. We honor opt-out signals where required by applicable law.
D. Protected Health Information (PHI)
TRTPower.com does not directly collect, store, or process your protected health information. If you proceed to a clinical intake, consultation, or prescription service, that process takes place on HIPAA-compliant systems operated by our Healthcare Partners. Any PHI you submit in that context is governed by our Healthcare Partners’ Notice of Privacy Practices, which will be presented to you separately.
- How We Use Your Information
We use the information we collect for the following purposes:
To send you educational content, newsletters, and health information you have requested
To market TRTPower services to you via email and digital advertising
To operate, maintain, and improve TRTPower.com
To measure the performance of our marketing campaigns and optimize our advertising spend
To build and refine advertising audiences using retargeting and lookalike audience tools
To comply with legal obligations and enforce our terms
To communicate with you about your inquiries or requests
- Email Communications and Marketing
By submitting your email address on TRTPower.com — including through content download forms, newsletter signups, or inquiry forms — you consent to receive marketing emails from TRTPower. These may include educational content, service updates, promotional offers, and men’s health information.
You may unsubscribe at any time by clicking the unsubscribe link in any email or by contacting us at care@trtpower.com. Unsubscribing from marketing emails does not affect any transactional or clinical communications you may receive through our Healthcare Partners.
- How We Share Your Information
A. Healthcare Partners
When you initiate a clinical consultation or telehealth service through TRTPower.com, we facilitate your connection to our licensed Healthcare Partners. Information you submit for clinical purposes is transferred to and handled by those partners under their applicable HIPAA-compliant policies.
B. Marketing and Analytics Providers
We share data with third-party marketing and analytics platforms to operate our advertising programs and measure campaign effectiveness. These providers include, but are not limited to, Google (Analytics, Ads), Meta (Facebook, Instagram), and email marketing platforms. These providers are governed by their own privacy policies and data use agreements.
C. Service Providers
We may share your information with vendors and service providers who support our business operations, including website hosting, email delivery, analytics, and customer support. These providers are contractually obligated to use your information only to perform services on our behalf.
D. Legal Requirements
We may disclose your information when required by law, court order, or government authority, or when we believe in good faith that disclosure is necessary to protect the rights, safety, or property of TRTPower, our users, or the public.
E. Business Transfers
In the event of a merger, acquisition, sale of assets, or similar transaction, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.
- Third-Party Websites and Links
TRTPower.com may contain links to third-party websites, including the portals operated by our Healthcare Partners for clinical intake and patient management. This Privacy Policy applies only to information collected on TRTPower.com. We are not responsible for the privacy practices of any third-party website, and we encourage you to review their privacy policies before submitting any personal information.
- Data Retention
We retain personal information you provide for as long as necessary to fulfill the purposes described in this policy, comply with our legal obligations, resolve disputes, and enforce our agreements. You may request deletion of your personal information at any time by contacting us at care@trtpower.com, subject to our legal retention obligations.
- Your Rights and Choices
Depending on your location and applicable law, you may have the following rights with respect to your personal information:
Access: Request a copy of the personal information we hold about you
Correction: Request that we correct inaccurate or incomplete information
Deletion: Request that we delete your personal information, subject to legal requirements
Opt-Out of Marketing: Unsubscribe from marketing emails or request we stop using your data for targeted advertising
Cookie Opt-Out: Manage or reject cookies through your browser settings or applicable opt-out tools
To exercise any of these rights, contact us at care@trtpower.com. We will respond within a reasonable timeframe and in accordance with applicable law.
- Notice for California Residents (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to delete your personal information, and the right to opt out of the sale of your personal information.
TRTPower does not sell your personal information for monetary compensation. However, sharing data with advertising partners such as Google and Meta may constitute a “sale” or “sharing” under California law. You may opt out of this by contacting us at care@trtpower.com or by using the Global Privacy Control (GPC) signal in your browser where applicable.
To submit a CCPA request, contact us at care@trtpower.com. We will not discriminate against you for exercising your CCPA rights.
- Data Security
We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee the absolute security of your information, and you provide it at your own risk.
- Children’s Privacy
TRTPower.com is intended for adults aged 18 and older. We do not knowingly collect personal information from individuals under the age of 18. If we become aware that we have collected information from a minor, we will take steps to delete it promptly. If you believe we have inadvertently collected information from a minor, please contact us at care@trtpower.com.
- Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make changes, we will update the effective date at the top of this page. Your continued use of TRTPower.com after any changes constitutes your acceptance of the updated policy. We encourage you to review this policy periodically.
- Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us:
TRTPower.com (a DBA of Transform Your Marketing LLC)
Registered in Florida, United States
Email: care@trtpower.com
Website: www.trtpower.com
This Privacy Policy does not constitute legal advice. TRTPower recommends consulting with a licensed attorney regarding compliance with applicable federal, state, and healthcare privacy laws specific to your situation.